It’s crucial BTR providers support a resident throughout their entire journey
It’s crucial BTR providers embrace technology so they can support a resident throughout their entire journey
Customer Experience
With BTR investment in the UK at an all-time high, what can operators do to remain competitive?
Failing to invest time, effort and energy in getting to know your residents can have disastrous consequences
Operators have had to embrace technology to keep residents informed about issues and services
Operators have had to embrace technology to keep tenants informed about issues and services
The SBTR template: A sustainable communal experience
Exodus from the cities prompts need to provide affordable living, green space and great customer experience
The best marketing focuses on the people, the property service and digital elements
This article looks at the components for marketing a BTR development and suggests the personalisation of customers is becoming increasingly important
Adopting and using agreed key measures improves business processes
Using a sector-approved set of measures provides a benchmarking opportunity for business practices and operating standards, allowing a constant fine-tuning of actions and operations.
‘Reconnecting planning with art puts the soul and spirit back into the places we make’
With an integrated approach from the early stages of a project, art can secure many benefits to community and investment stakeholders; help to de-risk planning, integrate a development, encourage resident acquisition and retention, and create a long-lasting identity and legacy for the building.
Don’t leave it too late to involve your operator in your scheme
This article demonstrates the value of including the operator throughout the development process, supported by case studies
A guide on the key steps in planning a Build to Rent project
Here are the golden rules to follow if you want to develop a successful Build to Rent product
Choice, trust, engagement and value are all tied up in your brand
Branding is more than just a logo, it's the summation of your entire Build to Rent offering