Build To Rent 101

Here's why 'brand' is important in Build to Rent

Branding is more than just a logo, it's the summation of your entire offering

Brand Engagement

Brendan Geraghty, UKAA CEO, illustrates the importance of branding in the Build to Rent sector.

Click on the link below for an illustration of the importance of branding in BTR.

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The ARL is the leading member association for all those involved in the Build to Rent sector. Members get access to the Best Practice Guide as a benefit of membership. Members also get access to our events program, opportunities to join Forums and Working Groups and our research and thought leadership outputs.

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